- The YouTube sensation MrBeast has said he's borrowing money from his mom to pay for his wedding.
- There's a simple explanation: He's focused on reinvesting his earnings to grow his business.
- MrBeast, whose real name is Jimmy Donaldson, recently reached the 400 million subscriber milestone.
Amazon Prime renews award show Beast Games for two more seasons.Amazon Prime/Beast Games
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The YouTube megastar and self-made mogul said Monday on X that he was borrowing money from his mom to help pay for his wedding.
He got engaged to the YouTuber Thea Booysen about six months ago, on Christmas Day.
While the revelation about MrBeast borrowing money may shock followers of the 27-year-old wunderkind creator, whose real name is Jimmy Donaldson, there's a simple explanation for it.
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"I personally have very little money because I reinvest everything," Donaldson wrote.
Donaldson said this year, his company, Beast Industries, would spend about a quarter of a billion dollars on content. For context, last year the business made just under $500 million in total.
By aggressively reinvesting, MrBeast is betting he can keep growing his business. The company forecast revenue of $899 million in 2025.
Donaldson wrote on X that "on paper, the businesses I own are worth a lot." In February, Bloomberg reported that Beast Industries was raising money at a $5 billion valuation.
MrBeast's YouTube channel, which he started in early 2012, just reached 400 million subscribers. That makes him YouTube's top star.
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He's known for creating viral stunts and outside-the-box challenges, including giveaways with eye-popping cash prizes. Contestants in his videos can win huge sums by spending 100 days in a nuclear bunker or surviving in the wilderness.
Hollywood is increasingly embracing creators such as MrBeast. Amazon teamed up with the YouTuber for a show called "Beast Games" for Prime Video and was apparently pleased by the results, as it renewed the show for a second (and third) season.
While the first season of "Beast Games" was financially costly for Donaldson — he previously said he "lost tens of millions of dollars"— the megastar said he didn't regret the Amazon deal.
